Avatar Fleet needed a reliable and scalable source of leads to support its year-over-year growth goals. Despite prior efforts to run digital ad campaigns, its internal attempts and outsourced solutions failed to deliver, often burning through ad budgets with little to show for it. Most leads were unqualified, unresponsive, or completely irrelevant.

That’s where Marketing Done Right came in.

We launched with Google Ads and explored every viable strategy, but the space was oversaturated and conversions didn’t justify the cost. Rather than continuing to compete in an overcrowded market, we made a deliberate, data-led shift to Bing Ads, a platform with lower Cost Per Click and less competition.

This strategic move proved to be the turning point. Lead quality improved, acquisition costs dropped, and performance stabilized. Over the past year, consistent results have allowed us to scale budgets confidently, turning what began as a test into one of Avatar Fleet’s most efficient and sustainable growth channels. By staying flexible and focused on outcomes, we delivered results where others might have stalled.

Today, Avatar Fleet receives 10 qualified leads weekly at a consistently low Cost Per Lead. This results in a predictable lead flow that matches their sales goals and a strategy built to grow with them.