Hogan Spine & Rehabilitation

Case Study

Hogan Spine & Rehabilitation

Overview

Hogan Spine & Rehabilitation Center is a multidisciplinary clinic that offers Chiropractic, Physical Therapy, Pain Management, and Auto Accident Rehabilitation services. Before we began working with them, the company’s digital footprint was minimal and had low rankings for only one or two keywords. 

MDR’s vision was to expand the number of keywords they showed for in both organic and paid channels such as Google, Facebook, and Instagram. Through these channels, our marketing strategies proved successful resulting in over 800 new verified patient leads last year.

What We Did
Search Engine Optimization
Search Engine Marketing
Social Media Advertising
Platform
WordPress
view live site
Project Challenges
Lack of Content on Website
Low Website Conversions
No Website Structure
Several Duplicate Google My Business
Spammy Backlinks
Solutions Provided
Search Engine Optimization
Search Engine Marketing
New Website
Important Elements
Improved CTR Through Ad Copy
Facebook Lead Generation
Google My Business Cleanup
Webpage Content Development
Frequent Blog Postings
The Results
803
New Patient Leads In The Last Year
$2,080
Lifetime Patient Value
$1,098,656
Estimated Revenue
82
Ranking Keywords (Top 10)
1.36
M
Total Impressions
19,392
Total Traffic
455
New Patient Calls
389
New Patient Form Submissions
354
Facebook Leads
Top Ranking Keywords
car accident treatment sugar land
chiropractor in sugar land
car crash chiropractor sugar land
sciatica treatment sugar land
whiplash doctor sugar land
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