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Using Google Ads Analytics to Gain Insights and Improve Campaigns

Dustin Fatch

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Using Google Ads Analytics to Gain Insights and Improve Campaigns

Dustin Fatch January 8, 2025 No Comments

Each click, impression, and conversion carries valuable insights that can transform a lackluster campaign into a powerhouse of efficiency and profitability. Enter Google Ads Analytics, a potent tool that opens…

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SEO & Digital Marketing

Google Ads vs. Organic SEO: Finding the Right Balance

Dustin Fatch January 8, 2025 No Comments

The ongoing debate between Google Ads vs organic SEO is continuously discussed in the ever-evolving digital marketing landscape. This ongoing discourse centers on strategies to boost online visibility and drive…

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Local vs. Global Keywords: A Strategic Approach for Targeted SEO

Local vs. Global Keywords: Crafting a Targeted SEO Approach

Dustin Fatch January 8, 2025 No Comments

Local vs. Global Keywords: A Strategic Approach for Targeted SEO In the intricate landscape of Search Engine Optimization (SEO), the bedrock of success lies in strategic keyword selection. The crucial…

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Volatility of Keyword Ranking Fluctuations

Keyword Ranking Fluctuations: Understanding the Volatility

Dustin Fatch January 8, 2025 No Comments

Understanding the Volatility of Keyword Ranking Fluctuations Understanding the nuances of keyword ranking fluctuations is crucial for achieving sustained success in Search Engine Optimization (SEO). This critical element hinges on…

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seo 2024 trends and algorithm

Google’s March 2025 Core Algorithm Update: Improving Search Quality & Fighting Spam

Dustin Fatch January 7, 2025 No Comments

How will Google refine its search rankings this year? The Google March 2025 core algorithm update addresses this, targeting “unhelpful and unoriginal” website content to combat spam and improve search…

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Local Business Advertising on Google: Targeting Your Nearby Audience

Dustin Fatch January 7, 2025 No Comments

In this digital age, local business advertising on Google is a pivotal strategy for success. Connecting with the nearby audience has never been more crucial, and targeted Google advertising provides…

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Google Ads Strategies

Display Ads vs. Search Ads: A Guide to Effective Google Advertising Strategies

Dustin Fatch January 7, 2025 No Comments

Ever wondered about those ads you see on Google? There are two main types: Display ads vs search ads. Picking the right one is super important for your ad to…

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Elevating Local SEO Strategy with Geo-Targeted Landing Pages

Dustin Fatch January 7, 2025 No Comments

Traditional SEO focused on global and national search may not effectively address local businesses’ unique needs to attract customers within their vicinity. Without a targeted approach, businesses risk missing out…

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people working on optimization for google advertising

The Importance of Landing Page Optimization for Google Advertising

Dustin Fatch January 7, 2025 No Comments

One page can turn visitors into customers, but making an effective page requires significant effort. That’s what landing page optimization is all about, particularly in Google advertising. Launching Google ads…

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Optimizing Local SEO for Multiple Locations: Strategies for Effective Management

Dustin Fatch January 7, 2025 No Comments

Did you know that four out of five people’s Google searches are local? According to Forbes, these people use Google to meet a need in their local area. If you…

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